You’re brilliant at what you do,
but your online presence doesn’t show it.
Your story feels scattered and hard to translate into strategy
You spend hours on content that doesn’t connect or convert
Marketing feels overwhelming, complicated, or even salesy
Competitors with less experience are getting more attention
It’s not about lacking talent, passion, or vision.
What’s missing is a clear strategy that connects your story with the right audience.
Ways to Work Together
For Founders whose online presence no longer reflects the level of their work
Whether you need clarity, stronger positioning, or a complete reinvention of your brand presence, there's a path designed to meet you where you are
The Brand Clarity Call
Leave with clearer positioning, stronger messaging, and a brand presence that finally feels aligned.
Hi, I’m Sandra
Brand Voice & Messaging Strategist
After years in luxury retail, hospitality, branding and founding BaasGalgo, I noticed the same pattern again and again:
Brilliant people were being undersetimated online.
Not because they lacked experience. Because their presence no longer reflected who they had become.
That became the foundation of Baas Studio. A place where founders and CEOs rebuild their voice, their identity, their story, until people feel the real person behind them.
Why Work With Me
After years in luxury retail, hospitality, branding, and living across cultures, I noticed something most people overlook:
People decide how they feel about a brand long before they understand what it does. That's why I focus on presence first. I help founders reconnect identity, story, and perception so their online presence finally reflects the depth of who they are in real life.
My work blends strategy with emotional clarity, human behavior, and the kind of trust that cannot be manufactured.
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Baasgalgo – Nonprofit Campaign
What they needed: Awareness and support for abandoned Spanish greyhounds.
What I did: Led PR, digital storytelling, and fundraising campaigns that engaged celebrities and the public.
Result: From Invisible to Nationally Recognized
Featured on TV, radio, newspapers, and magazines, which boosted donations and led to a surge in adoptions.
CapeReed USA – Market Entry & Digital Marketing
What they needed: As a new brand in the U.S., CapeReed needed visibility and awareness to reach the right clients.
What I did: Supported their U.S. launch through home show activations, email marketing, blog content, advertising campaigns, and digital strategy.
Result: From Newcomer to Market Visibility
Expanded awareness through home shows, online advertising, and targeted email campaigns, generating steady client inquiries and stronger visibility in the American market.
HAA – Nonprofit Digital Strategy
What they needed: Already connected with small local nonprofits and government, HAA wanted to introduce themselves to the animal welfare community and expand their reach.
What I did: Built their digital presence from scratch: created personas, set up Mailchimp for email campaigns, designed outreach strategies, and launched targeted digital ads.
Result: From Local Partnerships to Animal Welfare Recognition. Established credibility within the animal nonprofit sector, grew visibility through email and outreach campaigns, and created a foundation for sustainable growth.
Kind Words From Previous Clients
Sandra brought passion, hard work, and ownership
Sandra brought passion, hard work, and ownership to everything she worked on with my team. No matter how large the problem, she wouldn’t get flustered or overwhelmed. Her calm focus and insight brought clarity and ideas we could implement right away. The impact of her work will last long after her time with us.
Devin Smith, Founder at Hello Adventure Animation
Sandra is a person with great charisma
Sandra is a person with great charisma and total commitment to everything she does. It’s a pleasure to work with her, and any company that hires her will gain real added value.
Sergio García-Valle, Lawyer & Advisor
Sandra is 100% involved in every project.
She is responsible, professional, and a true defender of causes she believes in. Thanks to her dedication, a historic court case against animal abuse was won in Spain. She brings enormous value to any project.
Sofía Ciudad, Manager
She’s adaptable, dedicated, and has exceptional management abilities.
I collaborated with Sandra during her time as President and Founder of Baasgalgo. She’s adaptable, dedicated, and has exceptional management abilities. I watched her grow Baasgalgo into a respected, high-level NGO — proof of her leadership and vision.
Javier Galue, Business Professional
Sandra was always the driving force in our projects.
Sandra was always the driving force in our projects. She motivated entire teams of professionals — photographers, models, stylists, creatives — to unite behind one mission. Thanks to her vitality, perseverance, and passion, we achieved extraordinary results.
Gorka Arranz, Creative Director
Sandra is an excellent professional, a great leader, partner, and friend.
Sandra is an excellent professional, a great leader, partner, and friend. We shared meaningful projects together, and she always brought vision, professionalism, and humanity
Santiago Mingo Bisquert, Marketing & Communications Manager
How it works
How We Work Together
01.
Clarify your presence
We uncover what feels disconnected between who you are in real life and how you show up online.
02.
reconnect your story
We refine your messaging, voice, and positioning so your presence feels clear, aligned, and human.
03.
Elevate your brand
Your presence becomes clearer, more aligned, and easier for the right people to recognize and trust.
